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Manage Blacklist: IPs and Domains

Vaudit empowers advertisers to cut off wasteful spend before it happens. Our Blacklist feature helps you proactively block invalid traffic sources by surfacing IPs and domains that show patterns of fraud, bot activity, or poor-quality engagement.  This guide walks you through what the Blacklist is, how to use it, and how to access it directly from your dashboard.

What Is the Blacklist?

The Blacklist is a dynamic list of IP addresses and domains that Vaudit has identified as suspicious based on real-time ad traffic behavior. Entries are automatically flagged for:

  • Bot activity

  • High-frequency clicks (e.g., 5+ clicks in under a minute)

  • Zero engagement or bounced sessions

  • Out-of-geo violations

  • Repeated overcharges or fraud patterns

Each IP or domain is scored and ranked by severity and recurrence, helping you focus on the sources doing the most damage to your ad budget.


How to Access the Blacklist

There are two easy ways to access the Blacklist from your Vaudit dashboard:

Option 1: Via Website Summary

  1. Access Your Vaudit Dashboard

  2. Click on 'Check Detail' for the website campaign in which you would like to manage the blacklist of

  3. Scroll to the Recommended Action card

  4. Click the “Blacklist Invalid Traffic” button

This takes you directly to the blacklist view for the selected website.

 

Option 2: Via Navigation Sidebar

  1. From the website summary page, see the left navigation menu

  2. Scroll down to the Action section

  3. Click Manage Blacklist

You’ll see the full list of flagged IPs and domains, complete with filtering tools, timestamps, and export options.

How to Download the Blacklist

In the Manage Blacklist view:

  • Click Download CSV

  • The file includes:

    • IP address / domain

    • Detection reason (e.g., “bot,” “high frequency”)

    • Frequency of events

    • First and last seen timestamps

Use this file to import into your ad platform, security solution, or internal tracking.

 

Platform Limits to Keep in Mind

Before importing, note these limits from major ad platforms:

Platform Max IP Entries Allowed
Google Ads (Acct) 500
Google Ads (Camp) 500
Microsoft Ads 100
Cloudflare 50,000

Tip: Prioritize the top 500–1,000 entries in your blacklist download to stay within limits and get the highest return on protection.

Best Practices

  • Download and apply your blacklist regularly (we recommend monthly)

  • Combine IP/domain exclusions with other tools like geo filters or pixel audits

  • Set up reminders to rotate and refresh the blocklist as new threats emerge

If you have any questions or need help interpreting the blacklist, don’t hesitate to contact our support team.